English model Agyness Dean is the bold face of a new fragrance by designer Jean Paul Gaultier named “Ma Dame” set to launch later August 16, 2008 exclusively in three major cities. Galeries Lafayette, Paris, and Sephora’s Champs-Elysées store, Harrods, London and Lane Crawford, Hong Kong, followed by a global roll-out later this year in September.
The commercial starts with Agyness Dean walking towards the camera in natural model form, but out of her natural appearance with long hair and a funky business suit. She then proceeds to cut her hair and rips the sleeves from the under shirt and cut her pants down to shorts and revealing the real more edgier Agyness Dean that she is known for. (Video Coming Later)
Agyness was recently dropped as the face of Fall 2008 Burberry campaigns. Great way to bounce back and silence all the critics.
Jean Paul Gaultier hasn’t released a women’s fragrance since the launch of Fragile in 1999 he said the following about why he chose Agyness Dean:
“She was ballerina and biker, so feminine and masculine,” said Gaultier. “It was a mix of my sensibility, and I knew she was completely the one to represent it. “It’s my type of woman—at the same time fragile and strong, like a tomboy that is a little androgynous in attitude so, you know, she can cut her hair if she wants.”
Remember earlier last month we spoke on the future launch of Lindsay Lohan’s leggings line, which is currently in development and more is unfolding week after week.
WWD reports that the line was revealed to retailers last week at the Los Angeles Fashion Market and the collection so far includes footless tights cut out of Supima cotton Modal ribbed knits and other fabrics decorated with foil prints, yarn dyes and screen prints.
Reports from WWD said the following:
“wholesaling from $20 to $75, the line has already been picked up by retailers such as Hillary Rush, Fred Segal and RevolveClothing.com“
These leggings are looking to be very expensive (hence the premium in the title) at retail anywhere from $45-$160 according to the wholesale prices above.
Who is willing to pay over $100 for a pair of Lyndsay’s 6126 leggings?
At one time Jessica Simpson was having problems promoting the one clothing line she had at the time, but she will be adding more to the mix come Spring 2009. With the launch of a intimate apparel line through The Camuto Group a leading design, development and distributor of women’s fashion.
The intimate apparel initial line up will include underwear, bras, daywear and sleepwear. Jessica recently told WWD the following:
“The biggest problem when wearing lingerie is panty lines. “That is why I am including, in my collection, a stylish assortment of shapewear that women will love”
Jessica Simpson also has a fragrance coming out in August and a line of belts launching in early Fall 2008.
Are there any fans of Jessica Simpson’s clothing line?
Another good look for Jennifer Lopez the serial celebrity entrepreneur-use to be singer/dancer has plans to launch another clothing line targeting the fitness market.
Jennifer says the launch of the exercise clothing line is in an effort to boost her own effort to get back in shape after her pregnancy and get back that fabulous pre-knocked up figure.
Wonder how Jennifer has times to do all this and more? She plans on looking after her twins herself and is actually in the process of launching a show capturing every moment.
With the launch of her fitness gear Jennifer should have all basis covered for the fashion industry from the tween market-juniors she already has three including JLO, SweetFace, and JustSweet. The line will consist of dance gear, yoga pants, and workout sneakers.
Source from OK! Magazine said the following about Jennifer’s thoughts on the new clothing collection:
“She wants it to look great in the gym and in the street, and to be affordable and functional.”