Year Launched: 2007
Abbey Dawn is a clothing line produced by Kohl's and designed by Avril Lavigne, scheduled to be released in the US in July. The line is named after Avrils childhood nickname. Described as a "juniors lifestyle brand", the line will include hoodies and jeans with skull and zebra patterns similar to the artwork on Lavignes album The Best Damn Thing.
Lavigne is a Canadian Grammy Award-nominated rock singer, songwriter, fashion designer, and actress. In 2006, Canadian Business Magazine ranked her the seventh most powerful Canadian in Hollywood. Currently, she has sold about 30 million albums worldwide. Lavigne made her film debut in the animated film Over the Hedge, which is based on the comic strip of same name.
