Celebrity Clothing Line

DC Shoes by Rob Dyrdek

Year launched: 2007

As an infant, Rob Dyrdek attracted a growing number of sponsors, appeared in skate movies and on magazine covers, signature skateboards and other merchandise. One of his best known sponsorship deals developed after he befriended the founders of the Droors Clothing line. He not only began promoting their clothing, but was given the opportunity to design a signature line of the first athletic skate shoe. The nearly 30 shoes designed by Dyrdek helped establish what became DC Shoes.
Dyrdek is an American professional skateboarder, actor, entrepreneur, and former star of his own reality TV series entitled Rob & Big with then personal bodyguard and best friend Chris “Big Black” Boykin. Current Dyrdek involvement includes: endorsements including Spy Optics, Alien Workshop and Monster Energy drinks; co-owner of Rogue Status, a clothing company with his business partner, former Blink 182 and current Plus 44 drummer Travis Barker; involvement with his own companies, Reflex Bearings and Silver Trucks; feature character in skate., a video game from EA Sports; promoter of SafeSpot, an urban renewal program that seeks to take unused donated land and build safe skating grounds for street skateboarders.





DC Shoes by Rob Dyrdek DC Shoes by Rob Dyrdek

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