Unkut by Booba
Year launched: 2003
Street fashion for men and women.
Elie Yaffa, better known by his stage name Booba is a half Senegalese and half French rapper from Boulogne-Billancourt, a commune in the western suburbs of Paris. He recently worked on a song with Akon called “Gun In Hand.” In August 2007, a documentary entitled Flying 101 was released that showcased several Booba instrumentals.
