College Dropout by Veronica Portillo

Year launched: 2007

College Dropout is unlike any “vanity project” you’ve bore witness to in the past. If anything, we’re out to challenge and change your opinion about America’s love-hate affair with fashion’s arch-nemesis, the “celebrity fashion designer.” Uniting two dynamic bad-asses known for their style and attitude garnered straight from the school of hard knocks… we cultivated this idea from a wild and harried Halloween 2004.
Portillo is an American reality television participant, Playboy model, and co-creator of the College Dropout t-shirt line. She made her first appearance on MTV on Road Rules: Semester at Sea, and was invited back to participate in Road Rules: Viewer’s Revenge.