The G-Unit Clothing Company was established in 2003 when 50 Cent teamed up with Marc Ecko, the founder of Ecko Unlimited to create a line of clothing and accessories inspired by 50 Cent himself and fellow members of G-Unit. Young Buck has stated it features “More coordinated colors… a whole new flavor and a classy street look”. The collection truly represents the “style of the streets,” an interpretation inspired by G-Unit’s raw image and savvy personas. As 50 Cent simply puts it, The G-Unit Clothing Company is “Quality clothing… I think it’s the best possible clothing company”. G-Unit sponsors The Book Bank Foundation using profits from their clothing range as well as proceeds donated to the G-Unity Foundation.
Curtis James Jackson III,better known by his stage name 50 Cent, is an American rapper who rose to fame with the release of his albums Get Rich or Die Tryin’ in 2003 and The Massacre in 2005. In 2003, he signed a five year deal with Reebok to distribute a G-Unit Sneakers line as part of his G-Unit Clothing Company. He provided the voice-over as the protagonist in the video game, 50 Cent: Bulletproof, which was released for PlayStation 2, Xbox, and the PlayStation Portable. On Sept 10, 2008 he confirmed on TRL that his fourth studio album, “Before I Self Destruct”, will be “done and released in November “.