Outlaw by Nikki Sixx

Year launched: 2007

Outlaw is a lifestyle clothing line dedicated to the folks that dare to take hold of their own dreams, fears and ambitions.
Sixx is an American bassist, author, photographer, and the main songwriter for the rock band Motley Crue. He has also played bass for glam metal band London, the experimental band 58, and the hard rock bands Brides of Destruction and, more recently, Sixx:A.M. He was married to former Playboy Playmate Brandi Brandt; they had three children. Sixx is currently dating tattoo artist Kat Von D, of Miami Ink and LA Ink fame. He recently got together with Kelly Gray and formed Royal Underground Clothing.