Perez Hilton Clothing Line by Perez Hilton

Year launched: 2007

The self-proclaimed “Queen of All Media” is adding a new title to his resume – designer. Be on the lookout for products like Perezcious Pink and Gossip Gangster Flip Flops, ranging in prices from $2-$50.
Mario Armando Lavandeira, Jr. is an American blogger and television personality. His blog is Perezhilton.com (formerly PageSixSixSix.com), which he writes under the pseudonym Perez Hilton. On his website Lavandeira posts gossip items about musicians, actors and celebrities. On July 13, 2007, Lavandeira announced on the tv show The View that he will star in his own reality television show on VH1. He premiered his syndicated radio show, which included updates from his blog, on May 5, 2008.