Vivali by Cam’ron

Year launched: 2004

Rapper CAM’RON is set to share his distinctive fashion tastes with fans, by launching his own high-end clothing line. The OH BOY rapper, noted for his love of fur coats and unconventional colours, is naming his new range VIVALI.
Cameron Giles better known by his stage name Cam’ron, is a rapper, songwriter, and actor. He is also the founder of the hip-hop group The Diplomats, commonly known as Dipset. On April 28, 2005, Cam’ron officially joined the Warner Music Group under the Asylum Records imprint. He made his acting debut on the 2002 film Paid in Full.