We R One by Nick Van Exel
Year launched: 2007
We R One is a privately financed and operated clothing company offering apparel and accessories designed to complement the urban lifestyle. The principals of the minority-owned organization are Kenny Westray, Nick Van Exel, Sam Cassell, Steve Francis and Nate Peake.
Exel is a retired American professional basketball player. Van Exel, a 6′1″ (1.85 m) left-handed point guard, was most well known for his flashy style of play and his ability to hit critical shots during games. In a 13 year NBA career, Van Exel played for the San Antonio Spurs, Portland Trail Blazers, Golden State Warriors, Dallas Mavericks, Denver Nuggets and Los Angeles Lakers.
