After denim line “Free Spirit”, contemporary line “Elizabeth and James” and high-end line “The Row”, Mary-Kate and Ashley Olsen are expanding their fashion wings once again. This time, they inked up a sweet deal with J.C. Penney Co. Inc. to launch Olsenboye, a junior brand that will be J.C. Penney’s exclusive.

The name Olsenboye came from the Olsens’ ancestral name, and don’t get fooled by the ancient air, the Olsenboye collection includes denim, bottoms, tops, dresses, skirts, shorts, jackets, handbags and shoes. From the last WWD update, Olsenboye has signed shoe designer Steve Madden to be the designer of the shoe line. The Olsenboye line will retail from $20 to $50. It’s one of those brands you’ll have to mix and guess what, it’s good news for all girls of all sizes: Olsenboye comes in a wide size range, from size 0 to size 15. Liz Sweney, Penney’s executive vice president and general merchandise manager of women’s stated:

“It’s really important that Olsenboye serves lots of girls. It’s not just about girls size zero or one.”

Meanwhile, Ashley Olsen also expressed her delight in the new line:

“Mary-Kate and I watch current trends and see our partnership with J.C. Penney as an opportunity to add something unique to the marketplace, especially in the current retail climate. Olsenboye is an extension of the Dualstar brand and we feel this collaboration complements and strengthens our business portfolio, delivering trend-based fashion at affordable prices.”

So there you have it: affordable, trendy, stylish and comes in a wide range of sizes. What more could you want from a celebrity clothing line?

See more of the Olsen Twins’ other clothing lines!

Images via WWD

You’d think the tough economy will slow down celebrity designers. Well, maybe some, but that’s not the case with pop icon Justin Timberlake. His clothing line, William Rast, has launched an aggressive global retail expansion. On November 1st William Rast opened 3 stores in California, heralding the launch of 40 to 50 units by year 2012.

Images via WWD

Now you can visit the newly opened shops at Westfield Century City shopping mall, Westfield Valley Fair shopping mall in San Jose and an outlet store at the Desert Hills Premium Outlets in Cabazon. Next year, stores are planned to be opened in Chicago, New York, San Diego, Las Vegas, Miami and Scottsdale, Arizona. Kicking its way into the international waters, William Rast will also invade Germany, the United Kingdom and Japan. WWD also reported that you can expect to see the brand’s introduction of shoes!

Unlike other celebrity brands, William Rast almost has no visible sign of Justin Timberlake in its stores. Stepping out of the cliche is done deliberately to distance the brand from the cult of personality that often swarms a celebrity brand. Colin Dyne, chief executive officer of People’s Liberation, the mother ship of the brand stated:

“We’ve always made sure that it’s about the product first. We use Justin in the right ways. He was in our first ad campaign and he’ll be in our next ad campaign.”

We think William Rast is way cool from the start and this season, we managed to fall in love with all of their pieces. But here are our two favorites:

William Rast Waistcoat, $195.00

William Rast Outerwear Jacket, $395.oo

Show William Rast today!

Celebrity designer / socialite / mom, Nicole Richie, expands her fashion business with a contemporary women’s line called Winter Kate -the name is taken from her daughter Harlow’s two middle names-. Prior to releasing Winter Kate, Nicole has already started her fashion business with the accessories line, House of Harlow 1960 and a maternity collection called Nicole for A Pea in the Pod. The mom of two stated:

“It feels as though I’ve always been working on this collection, but officially I started putting it together in early 2009. I’ve wanted to design a clothing collection for a very long time.”

The clothing line embodies Nicole’s personal style and includes mostly tops, vests and bed jackets in colorful vintage-inspired silk, crepe and chiffon. Nicole is known for her sixties and seventies flair, although at the same time oozing today’s contemporary air in her everyday look.

“I probably wear the same two pairs of jeans every day as the background to a fabulous top. Bed jackets are a staple of my wardrobe because they are a gorgeous way to give jeans and a white T-shirt a completely different look.”

Sneak Preview of Nicole Richie's Winter Kate Collection

Image via WWD

The Winter Kate collection’s main pieces also feature long slip dresses, asymmetrical short dresses, tunics and kimono-sleeved maxi dress. Nicole Richie shares some tips on how to pull her Bohemian loveliness with Winter Kate’s fabulous pieces:

“I purposely made the slip dresses in both solids and prints. Wear the prints by themselves or with a great vest or jacket and wear the solids as basics to an outfit with many layers.”

Winter Kate will hit major stores such as Nordstrom, Bloomingdale’s, Neiman Marcus, Saks Fifth Avenue, Ron Herman, INtermix and Kitson in February 2010, with a price range of $35.00 up to $598.00 -that’s from the simplest camisole top to the leather pieces. Nicole also has some thoughts about this:

“Fashion should be accessible. That was my philosophy when designing House of Harlow 1960 and it remains my philosophy for Winter Kate.”

Speaking of House of Harlow 1960, here are some pieces we love today which might be good to pair with the upcoming Winter Kate collection:

House of Harlow 1960 Gold Aztec Leather Bangle in Cream, $72.50

House of Harlow 1960 3-Strand Triangle Bead Head Piece in Gold, $100.00

Check out Nicole Richie’s House of Harlow collection!

So Kim Kardashian announced in her blog today that she and her siblings, Kourtney and Khloe, are going to pour their artistic abilities into fashion design and they’re going to design for fashion retail giant, Bebe. There’s no hinting of them leaving their boutique business D-A-S-H, as Kim stated to Life and Style:

“We’re branching out. We have a line coming up that we’ve designed for Bebe. So that’s what we’re focusing on right now.”

The Kardashian girls have signed a five-year contract with Bebe and will have each of their own signature lines to design for.

“We each have our signature pieces. Khloé has her collection, Kourtney has hers and I have mine. It’s so exciting.”

The Kardashian sisters are some of the trendiest girls in Hollywood, and we think Bebe is the right partner to accommodate their sexy, sassy and stylish personalities. What do you expect to see from their designs? Discuss, people!

Meanwhile, check out some of Kim Kardashian’s picks from her boutique: D.A.S.H.

The shutting down of Fetish did not just happen this time. A couple of years back, Eve put Fetish on hold when she and the apparel licensee, Inovo Group, had conflicts. After that, she partnered with another manufacturer called Signature Apparel and just last year they relaunched the more-upscale Fetish line we all know today.

No worries, though. There are still some Fetish items left on DrJays and we know you could use some to add to your collection. You might end up with a rare, classic collector’s item in the future, so it’s best to get your Fetish piece today. Moreover, DrJays is offering a FREE SHIPPING on orders of $150 or more. Don’t forget to enter code 1CKMYA at checkout to enjoy this privilege. This offer is good from today through Tuesday, October 13th 2009 at 11:59 PM EST.

Now, here are the Fetish stuff we think will be good to have as classics in your collection:

Fetish Scarlett Bustier, $14.99

Fetish Emma Faux Leather Motor Jacket $63.99

Fetish Rage Destroyed Skinny Jean, $31.99

Been a long time since we talked about Gwen Stefani’s L.A.M.B clothing line, and today is probably a good day to talk about it as Gwen has just made her return to the New York Fashion Week with a new licensing partner, Manhattan Trade Inc. As the designer herself, stated:

“It started with an African Eighties feel. In the past, the clothes were a little more theatrical, but this collection is all about being real.”

To those of you who haven’t been such a big fan of L.A.M.B., do check their Spring 2010 collection. As Gwen said, they’re relaxed, chic and tamed down without losing the L.A.M.B. spirit. And for you L.A.M.B. fans, make sure to look out for blazers, draped skirts, balloon shorts, leopard print dresses, pleated diaper skirts and denim parade!

Loving the look?  While waiting for them to be available, we thought you might like some other L.A.M.B. items.

L.A.M.B. Tartan Shirt, $165.00

L.A.M.B. Marlene Hobo, $495.00

L.A.M.B. Juva Houndstooth Haircalf Pumps, $349.00

Check out more L.A.M.B. Collection by Gwen Stefani!

Black Eyed Peas frontman, will. i. am has been designing his signature line, “i. am” since 2001, which debuted in 2005 at the Magic Apparel Trade Show in Las Vegas. Two years later, in 2007, will.i.am partnered up with Blue Holdings to design a premium denim collection, i.am Antik. Now in 2009, will.i.am. officially launches i.am Clothing at Project Las Vegas. We took a sneak peek on the collection’s lookbook.

Are you feelin’ will. i. am’s new collection for his clothing line, i. am?  We have to say we’re happy to see more variety in his line, cut and sew pieces and more bags.  Check out more will. i. am’s i. am clothing here on CelebrityClothingLine.com!

Most of you might think they look so different. That’s fine because Serena appears to love different stuff.  Remember her fashion line, Serena Signature?  Well today ‘different’ is the keyword.  Serena Williams presents an out-of-the-box design and proves to you that ‘reversible’ can go beyond parkas, hoodies and jackets.  Check this dress out.

It’s the Serena Signature Flowing Floral Reversible Maxi Dress and it’s only $99.95.  Talk about recession-friendly!  Get the best deals for Serena Williams’ line: Serena Signature only at HSN.com.

Image via Sandrarose.com

If you’re a fan of Pharrell Williams’ clothing lines: Billionaire Boys Club and Ice Cream, you’ll be happy to know that they’re having a major, perhaps first time-ever sample sale at Gilt.com this coming Monday, August 24th, 2009. The sale will feature Billionaire Boys Club and Ice Cream’s selected fashion items, ranging from T-shirts, sweatshirts, polos, knits, denim, suits, shirts to accessories such as sneakers, hats and many others! Be prepared to choose from many colors, unique graphics, classic designs and vintage style.

Normal retail prices for Ice Cream and BBC are $80 for tshirts, $130 for polos, $220 for sweatshirts and up to $935 for jackets. Gilt.com isn’t telling how much the prices will be slashed, so you’ll have to check out the  sale on Monday to find out how steep the discounts will be.

BBC and Ice Cream are the result of a collaboration between Pharrell and Japanese fashion icon Nigo, founder of A Bathing Ape or Bape. Normally, you can only get BBC and Ice Cream merchandise from their flagship stores in Tokyo and NY, or at the brand’s official website. This is a deliberate distribution strategy to discourage counterfeiting.

So is the stuff on Gilt.com the real thing? YES: this is 100% authentic gear. No ripoffs, no eBay fakes. Gilt.com is a legit, online sample sale company that’s been written about in the NY Times, Wall Street Journal, Newsweek etc.  They work with the biggest names in luxury brands like Christian Louboutin, Dolce Gabbana, A. Testoni, Christian Dior, Versace, the list goes on and on. Gilt.com guarantees the authenticity of all merchandise they offer.

Martha Stewart and Gilt.com CEO Susan Lyne

It’s open to members-only. How do you become a Gilt member? You gotta be invited. Not a bummer because…

…CelebrityClothingLine.com is inviting you! Click here to register and you’re an instant member. Not to worry, registration is free of charge.

The Billionaire Boys Club and Ice Cream Sample Sale at Gilt will start Monday, August 24th, 2009 at 12 PM EST. Make sure you’re the first one there– the hot sales go FAST no joke.

Any thoughts?