Oh finally! We’ve always been a fan of Drew Barrymore, but the new mom doesn’t really jump into the celebrity fashion bandwagon just yet. However, her involvement with beauty label “Cover Girl” has proven to be lucrative over the years since 2007.
Now the actress is rumored to have been tapped by Wal-Mart to start creating her own beauty line, since her contract with P&G’s Cover Girl will end in January. Barrymore is said to have been collaborating with Italian-based Intercos, the leading supplier of color cosmetics, make up and skin care products.
If things go smooth, this won’t only be Barrymore’s first foray into the beauty business on her own, it will also be the first full makeup brand developed from scratch exclusively by Wal-Mart.
We’re excited. Will you be buying Drew Barrymore’s Wal-Mart beauty line if it’s available?
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