Kim Kardashian To Launch Signature Scent in February 2010

Kim Kardashian might not be married (yet) like her sister, Khloe, but she’s blessed with lucrative deals such as her D-A-S-H boutique and her ShoeDazzle business. She’s also signed a deal with 50 Cent’s Lighthouse Beauty company recently, and is now gearing up to launch her first signature scent. WWD reported that Kim is super excited about the project and shared her fascination of fragrances ever since she was small:

“When I was little, my sister Kourtney and I tried to make our own perfume by picking flowers and putting them in the blender, because that’s how we thought fragrances were made. Our parents thought we were crazy — and it smelled totally gross!”

Kim is working with Claude Dir, a perfume expert from Givaudan and she’s been involved rather deeply in the project.

“I wanted something rich and creamy and sexy, but still youthful. I met with Claude and had an in-depth meeting about what I liked and didn’t like, and he and his team came up with seven samples based on that. I liked the base notes on one, the heart notes on another — we started mixing it up. I wanted to make sure I liked it in every single stage. It’s really cool to know that’s what is in this bottle is exactly how I want to smell.”

The beautiful bottle is designed by Scott Oshry and Sean Brosmith of Maesa, and Kim involved her fans’ opinions in determining which bottle design to use for her fragrance. She polled her 2.5 million followers on Twitter.

“I posted pictures of a hot-pink version and a pale-pink version and asked my fans to weigh in on which was better. The overwhelming favorite was the pale-pink cap — everyone said it looked more sophisticated. I really wanted to know what my fans preferred. They’ll be the ones buying it! We will continue to interact with fans this way on this project.”

The collection will consist of eaux de parfum stockkeeping units: 1 oz. which will retail for $32, 1.7 oz. for $45, 3.4 oz. for $65 and a 0.33-oz. rollerball for $16. Kim Kardashian’s signature scent fragrance will be available exclusively for the first 3 months after its February launch at Sephora and on other stores around Mother’s Day, 2010. Kim is also finishing up her second fragrance due to come out in 2011 and also in the talks of creating a cosmetics line.

Meanwhile, check out Kim Kardashian’s D-A-S-H Collection.